A company by
Adela Pereira
Some wine tourism destinations don’t take off,
despite their unique wines, people, and places.
In these destinations, wineries are moving at different paces and without a clear direction. Most don’t use digital tools or have data to make decisions.
The teams are trying, but they are understaffed and too much time is wasted on administrative tasks.
To make matters worse, wine sales during visits are low , and high staff turnover further hampers growth.
It seems complicated, but it doesn’t have to be.
And you don’t have to do it alone either.
A wine tourism accelerator is an intensive program that boosts the entire destination at once and in record time.
01
It prevents lost opportunities, wasted time, money, unnecessary trials, energy, and mistakes.
02
It focuses on two key areas: digital infrastructure tailored to each winery and skills training.
03
In a remarkably short timeframe of just 8 to 11 months.
04
It implements and customizes the most advanced technology available globally.
05
It provides reliable, up-to-date, and accessible data to optimize decision-making.
DESTINATION ACCELERATION
Guanajuato
If you hear Mexico, you probably think of tequila or mezcal, not wine. And in that case, you’d be missing out on wines, places, and people that captivate with every sip.
21
Wineries
3
Generations
8
Months per Generation
BACKGROUND
Guanajuato is the fourth-largest wine-producing state in Mexico, with 22 wineries open to the public. Its wines have won over 300 medals in national and international competitions.
DIGITAL TOOLSET
Each winery has its own online booking system, e-commerce platform, loyalty system integrated with CRM, email marketing, database management, and business intelligence tools.
GOAL
To establish Guanajuato as Mexico’s top wine tourism destination by equipping its wineries with digital infrastructure and training in the shortest possible time.
SKILLS TRAINING
Experience creation, hospitality, retail, sales, wine tourism marketing, e-commerce, customer loyalty, business intelligence, and digital tools management.
SCOPE
The wineries that participated in the acceleration process account for 96% of the wine produced by wineries open to wine tourism in the state of Guanajuato.
SUCCESS FACTORS
A personalized itinerary was implemented for each winery, providing close guidance and adapting to the unique timing, needs, and structure of each winery.
Ready?
You're convinced that your destination has great potential and you're absolutely right. But with so much to do, you might not know where to start.
You don’t have to do it alone. We have the experience and a roadmap to make it happen quickly and with confidence. If you’d like to learn how, all you need to do is take the first step.
Leave us your details, and we’ll get in touch with you:
Some wine tourism destinations don’t take off,
despite their unique wines, people, and places.
In these destinations, wineries progress at different paces and without a clear direction. Most don’t use digital tools or have access to data for decision-making.
Teams make an effort, but there’s a shortage of staff, and too much time is lost on administrative tasks.
To make matters worse, wine sales during visits are low, and high staff turnover makes growth even more challenging.
It seems complicated, but it doesn’t have to be.
And you don’t have to do it alone.
A wine tourism accelerator is an intensive program that boosts the entire destination at once and in record time.
01
It prevents lost opportunities, wasted time, money, unnecessary trials, energy, and mistakes.
02
It focuses on two key areas: digital infrastructure tailored to each winery and skills training.
03
In a remarkably short timeframe of just 8 to 11 months.
04
It implements and customizes the most advanced technology available globally.
05
It provides reliable, up-to-date, and accessible data to optimize decision-making.
DESTINATION ACCELERATION
Guanajuato
If you hear Mexico, you probably think of tequila or mezcal, not wine. And in that case, you’d be missing out on wines, places, and people that captivate with every sip.
21
Wineries
3
Generations
8
Months per Generation
BACKGROUND
Guanajuato is the fourth-largest wine-producing state in Mexico, with 22 wineries open to the public. Its wines have won over 300 medals in national and international competitions.
GOAL
To establish Guanajuato as Mexico’s top wine tourism destination by equipping its wineries with digital infrastructure and training in the shortest possible time.
SCOPE
The wineries that participated in the acceleration process account for 96% of the wine produced by wineries open to wine tourism in the state of Guanajuato.
DIGITAL TOOLSET
Each winery has its own online booking system, e-commerce platform, loyalty system integrated with CRM, email marketing, database management, and business intelligence tools.
SKILLS TRAINING
Experience creation, hospitality, retail, sales, wine tourism marketing, e-commerce, customer loyalty, business intelligence, and digital tools management.
SUCCESS FACTORS
A personalized itinerary was implemented for each winery, providing close guidance and adapting to the unique timing, needs, and structure of each winery.
Ready?
You are convinced that your destination has great potential—and you are absolutely right. But with so much to do, you might not know where to start. You don’t have to do it alone. We have the experience and a roadmap to make it happen quickly and with confidence. If you’d like to learn how, all you need to do is take the first step. Leave us your details, and we’ll get in touch with you:
